Caroline Puyet, a leader in sustainable tourism, has made a significant impact in the sector through her work with Local Alike, a social enterprise based in Thailand that promotes responsible and community-based tourism. As the co-founder and CEO, Caroline’s mission is to provide authentic travel experiences that benefit local communities while preserving their culture and environment.
Under her leadership, Local Alike has supported over 200 local communities by connecting them with travellers seeking meaningful, socially responsible experiences. The company focuses on empowering women-led initiatives within these communities, giving them the tools to succeed in the tourism industry while maintaining their cultural heritage.
Puyet’s work not only supports community-based tourism but also ensures that these initiatives are sustainable, inclusive, and benefit the women and families involved. She believes that women have a crucial role in shaping the future of sustainable tourism and works actively to promote their leadership.
Local Alike, with Caroline at the helm, has garnered international recognition for its efforts to make tourism a force for good, showing how inclusive leadership can lead to business success and social impact.
Through her work, Caroline Puyet continues to inspire the tourism sector to become more ethical, sustainable, and community-focused, proving that responsible tourism is the future of travel.
